A CRM is contact-first. You create a contact, link a deal, log a call. 4BizApp is communication-first. The conversation creates the collection. The collection links the contacts. You don't log anything. The system does.
You can. The fields are there. But you won't. The system creates contacts from communications, assigns topics from content, builds collections from DID numbers and property addresses, and writes notes from transcripts. Manual entry is the fallback. Automation is the product.
Phone calls (inbound and outbound), voicemail (auto-transcribed), SMS/text, email, chat, video calls, meeting invites, and VOIP. All in the same collection. All in the same timeline.
Each time a new message comes in, the AI reads the conversation, both sides of it, and scores how engaged and confident the other party is. It tracks that over time: is the buyer getting more engaged or more frustrated? The score (0–100) is visible in your inbox as a filterable column. You can sort your entire pipeline by trust.
Before a call you get a script for that deal and the objections that contact is likely to raise. During the call, 4BIZapp® plots the customer's sentiment, marks buying signals and objections, shows who's doing the talking, and suggests your next line. Afterwards it writes the summary and next steps and saves the whole curve on the call. You choose per call: "Continue with Coaching" or "Continue without Coaching."
Yes. When a broker's team shares a listing number (DID), all communications on that number land in the same collection regardless of which agent picks up. Each agent also has their own personal number for individual leads.
All communications are encrypted in transit. Recording consent is tracked per contact. Shaken/STIR caller authentication is integrated. TCPA compliance language is automatic on all SMS. The collection constitutes a complete, timestamped, immutable record.
Yes. Convert any collection (or subset) to a set of emails for delivery. Subject lines are auto-populated with the communication type. Originator information is included. "Send the full escrow thread to the title company" is one click.
A DID number (a dedicated phone number) can be linked to one or more collections. When a communication arrives on that number, the system assigns it to the correct collection based on the context — the property, the contact, etc.
It's not a 1-to-1 mapping. One listing number can feed multiple collections (the buyer's thread, the seller's thread, the lender's thread — all on the same number, all in the same property, but organized by who's talking). And a team member's personal number can link to the same collections as the team's shared number. The broker's DID and the agent's DID both feed into the same deal thread.
The number isn't just a routing mechanism (which agent gets the call). It's a collection identifier (which deal this conversation belongs to). No other CRM works this way.
Yes. The core architecture — collection-based communication organization, ML emotion analysis, trust indicators, DID-to-collection assignment, preferred channel detection — is covered by the patent.
| Category | Item | Our cost | Our 15% | You pay |
|---|---|---|---|---|
| Getting started | Account setup + your phone number (one time; $100 of it is usage credit) | flat fee | $250 once | |
| Closed deal | Each closed deal (per side), charged 7 days after closing. Refunded if it isn't yours. | flat fee | $49 per close | |
| Phone number | Each active phone number: the number itself (~$1.15) plus the carriers' monthly business-texting campaign fee (10DLC, ~$1.50). One-time carrier registration is covered by your setup fee. | $2.65 | $0.40 | $3.05/mo |
| Hosting | Your share of the servers, database, backups and security that run the system (one per paying account; your team members don't add to it) | $3.00 | $0.45 | $3.45/mo |
| Calls | Inbound (per minute, includes recording + transcription) | $0.0140 | $0.0021 | $0.0161/min |
| Outbound (per minute, includes recording + transcription) | $0.0195 | $0.0029 | $0.0224/min | |
| Conference (per participant-minute) | $0.0140–0.0195 | $0.0021–0.0029 | $0.0161–0.0224/min | |
| Voicemail (per minute, includes transcription) | $0.0140 | $0.0021 | $0.0161/min | |
| Text | Per SMS sent or received (includes AI summary + spam check) | $0.0153 | $0.0023 | $0.0176/msg |
| Per MMS (picture or file) sent or received | $0.0330 | $0.0050 | $0.0380/msg | |
| Per email sent or received (includes AI summary + emotion analysis) | $0.0041 | $0.0006 | $0.0047/email | |
| Meetings | Per meeting invite sent | $0.0001 | $0.0000 | $0.0001/invite |
| Chat | Team chat | $0 | $0 | Included |
| AI Intelligence | Emotion analysis, AI summary and spam check on every message | in the message cost | Included | |
| Trust Score update (after each new message in a conversation) | $0.0020 | $0.0003 | $0.0023/update | |
| AI Note on a call or lead | $0.0080 | $0.0012 | $0.0092/note | |
| AI Draft / Email / Text Generation | $0.0060 | $0.0009 | $0.0069/draft | |
| AI tools: call script, likely objections, persona, prospect insights (per run) | $0.0180 | $0.0027 | $0.0207/run | |
| Contract / document filed (property, deal, parties and deadlines filled in for you) | $0.0400 | $0.0060 | $0.046/document | |
| Live Coaching (per minute of a coached call) | $0.0120 | $0.0018 | $0.0138/min | |
| Post-Call Report (per coached call) | $0.0100 | $0.0015 | $0.0115/call | |
| Prospecting | Per lead in a lead list | $0.0200 | $0.0030 | $0.023/lead |
| Single property lookup | $0.1000 | $0.0150 | $0.115/lookup | |
| Storage | Call recordings + attachments (charged once, when saved) | $0.80/GB | $0.12/GB | $0.92/GB |
| Team | Team members (their usage comes out of your balance) | $0 | $0 | Included |
| Export | Collection-to-email export (billed as email) | $0.0041 | $0.0006 | $0.0047/email |
"Our cost" is what Twilio, the AI providers, our data provider and storage charge us for that item, including carrier fees. When their prices change, ours follow, and this table is updated. Rates are shown rounded; your billing panel shows every charge exactly.
| Activity | Volume | Cost |
|---|---|---|
| Hosting | 1 account | $3.45 |
| Phone number | 1 | $3.05 |
| Inbound calls | 300 min | $4.83 |
| Outbound calls | 400 min | $8.97 |
| Conference calls | 60 participant-min | $1.16 |
| Texts | 200 messages | $3.52 |
| 150 | $0.71 | |
| Voicemails | 60 min (30 voicemails) | $0.97 |
| Trust Score updates | 200 | $0.46 |
| AI Notes | 100 | $0.92 |
| AI Drafts | 40 | $0.28 |
| Call prep (scripts + objections) | 50 runs (25 calls) | $1.03 |
| Live Coaching | 125 min (25 calls) | $1.72 |
| Post-Call Reports | 25 calls | $0.29 |
| Contracts / documents filed | 12 | $0.55 |
| Prospecting | 1,500 leads (3 lists) | $34.50 |
| Storage | 1 GB of new recordings + files | $0.92 |
| Usage (our cost + 15%) | ~$67.32 | |
| Closed deals | 2 closings | $98.00 |
| Total | ~$165/mo |
| Activity | Volume | Cost |
|---|---|---|
| Hosting | 1 account | $3.45 |
| Phone numbers | 4 | $12.19 |
| Inbound calls | 1,200 min | $19.32 |
| Outbound calls | 1,500 min | $33.64 |
| Conference calls | 300 participant-min | $5.78 |
| Texts | 800 messages | $14.08 |
| 600 | $2.83 | |
| Voicemails | 200 min (100 voicemails) | $3.22 |
| Trust Score updates | 800 | $1.84 |
| AI Notes | 400 | $3.68 |
| AI Drafts | 150 | $1.03 |
| Call prep (scripts + objections) | 160 runs (80 calls) | $3.31 |
| Live Coaching | 400 min (80 calls) | $5.52 |
| Post-Call Reports | 80 calls | $0.92 |
| Contracts / documents filed | 40 | $1.84 |
| Prospecting | 4,000 leads (8 lists) | $92.00 |
| Storage | 4 GB of new recordings + files | $3.68 |
| Usage (our cost + 15%) | ~$208.33 | |
| Closed deals | 6 closings | $294.00 |
| Total | ~$502/mo |